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Your website address or its sub-links called deep link.
Those links are very important, because search engines and the users are reaching those links.
You'll find the tools you need to drive more traffic, including: Comparison Metrics These metrics show how this site compares to its competitors.
The competitors list can be found next to the search input field above.
Search Traffic The percentage of organic search referrals to this site.
The links on the other websites are called external link.
Organic Share of Voice The percentage of all searches for this keyword that sent traffic to this website Site’s Overlap Score A relative level of audience overlap between this site and similar sites.
A relative level of audience overlap between this site and similar sites.
Calculating Sites Linking In Total Sites Linking In Competitor Average The average number of sites linking to this site's competitors.
Similar Sites by Audience Overlap Sites that share the same visitors and search keywords with this site, sorted by most overlap to least overlap.
The rank is calculated using a combination of average daily visitors to this site and pageviews on this site over the past 3 months.