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Matchmaking companies are moving toward using computer-based algorithms to match potential partners.
They gather information about clients from their initial online screening and interview and match them based on personality (stated and inferred) and preferences, and then use a pre-programmed system to match up the best potential pairs.
This is normally done during a face-to-face interview and allows matchmakers to get to know their clients and to create a profile of each customer to match them with other good potential matches from their client base or beyond.
Matchmaking services will usually initially require basic information like name, age, location and a photo submitted online to assess if they can properly match a potential client.
It offers fast-track matchmaking and allows users to search through other members' profiles.
They also will usually run background checks on all their clients for safety reasons.
Joann and Steve Ward operate the service, which serves clients in all 50 states.
Since its founding in 1991, It's Just Lunch has arranged over 2 million first dates around the world.
Expect to pay anywhere from ,000–,000 a year for a set number of matches or introductions.
This fee generally includes an element of coaching, such as pre-date guidance and post-date feedback, which is a key service difference between matchmaking services and online dating.